Lose weight without giving up the foods you love

Build a sustainable logging habit, understand your eating, and reach your goals — without forbidden foods or strict rules.

Science-backed
evidence-grounded approach
No forbidden foods
eat what you love, track it honestly
Fits your lifestyle
built around you, not a rigid plan

Consistent food diary use is the single best predictor of weight loss success — better than the diet you choose.

Burke, Wang & Sevick (2011), Journal of the American Dietetic Association · Krukowski et al. (2019), Obesity

So what makes a diary actually stick?

Making it effortless to log — every single time.

Log your meal in under 10 seconds — with a photo or your voice

No searching, typing, or guessing portion sizes. Just point and shoot, or say what you ate. Because the harder logging is, the less often people do it — and logging frequency is what actually predicts success.

Photo — ~7 sec
Voice — ~5 sec
Barcode scan
Text search too
Colourful vegetable Buddha bowl, overhead view
AI identifying meal…
Buddha bowl with roasted veg
Estimated · tap to adjust
420 cal
P 18g · C 52g · F 14g
Average time to log: 7 seconds
"Large bowl of oatmeal with blueberries and a black coffee"
Oatmeal + blueberries + coffee
3 items · tap to review
410 cal
Just say what you ate — done
Chicken breast, grilled (100g)165 cal
Buddha bowl with roasted veg420 cal
Scroll through results…
Most apps stop here. We built photo and voice so logging never feels like a chore.
Typical search time: 45–90 seconds
vs. manual search
Photo logging
Point at any meal, restaurant plate, or packaged food. AI estimates nutrition instantly — no searching, scrolling, or guessing.
vs. typing everything
Voice logging
Just say what you ate. Multiple items logged in one breath — hands-free, faster than any search, no screen needed.
vs. searching by name
Barcode scan
Scan any packaged food and the full nutrition label imports automatically — exact values, every time, in under 3 seconds.

Built around your real life

Once logging is effortless, the rest of the program can actually work.

Gradual goals
Your calorie target starts where you are and drifts gently toward your goal — no jarring overnight change.
Logging streaks
Build the habit first. Consistency matters more than perfection — the research proves it.
Exercise integration
Connect your smartwatch or log manually. Evidence-based suggestions when you're ready for them.
Professional sharing
Share your diary with a dietitian, trainer, or doctor — you control exactly what they see.
No forbidden foods
Pizza, ice cream, whatever you love — it fits. Strict rules cause binges. We don't use rules.
Diabetes mode
Carb tracking, CGM data display, and meal timing designed around your care team's guidance.

A program that builds with you

Start with just the logging habit. Everything else follows naturally.

  1. Build the habit — photo or voice, under 10 seconds
    Just log what you eat. No calorie pressure yet. The goal is consistency: 5 days a week for 2 weeks.
  2. Understand your calories
    Once logging is a habit, your calorie picture becomes clear. Your target drifts gradually toward your goal.
  3. Fine-tune your macros
    Protein, carbs, and fat targets introduced one at a time, based on your actual eating patterns.
  4. Add movement
    Exercise suggestions that fit your life — at your pace, when you're ready for them.
  5. Maintain for life
    Habits that stick because they were never extreme enough to break.

Your diary is free, forever

No credit card. Log your first meal in under 2 minutes.

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Start free. Upgrade when you're ready.

The core diary is always free. Premium features unlock when you want more.

Monthly
Annual Save ~33%
Free
$0
forever

  • Voice + text + barcode logging
  • On-device AI photo (15/day)
  • 30-day history
  • Basic charts & streaks
  • All 5 program phases
  • Unlimited AI photo
  • Professional sharing
  • Restaurant import
Premium Family
$9.99 / mo
up to 5 members

  • All Premium features
  • Up to 5 family members
  • Family sharing dashboard
  • Shared meal photo tagging
  • Shared smart scale support
  • +$2/mo per extra member
Business Starter
$49 / mo
up to 50 clients
  • Coach dashboard & roster
  • Bulk invite with share codes
  • Anonymized aggregate insights
  • All Premium features for clients
Business Pro
$149 / mo
up to 200 clients
  • Everything in Starter
  • Priority support
  • White-label option
Enterprise
Custom pricing
200+ clients
  • Everything in Pro
  • SLA guarantee
  • HIPAA BAA available
  • Dedicated support

Take your diary everywhere

Android available now. iOS coming soon.

Get it on
Google Play
QR code coming soon
Download on the
App Store
iOS — coming in v2